saltline
Airbnb website & brand identity

A coastal escape brought to life online — Byron Bay's Saltline

This is some text inside of a div block.

A complete digital overhaul for a 25-year Qld building team.

INTRODUCTION

Where the salt air meets considered design.

Saltline is a Byron Bay beachside property offering a rare kind of stay — unhurried, barefoot, and close to everything that makes the Northern Rivers special. The owner needed a website that felt as good as the house itself.

StudioStayc built a full Airbnb booking site on the Kaleo template, translating the property's coastal personality into a warm, editorial digital presence. Deep navy, raw cream, and Byron Bay photography set the tone from the first scroll.

the result

A website that sells the feeling, not just the room.

Saltline's new site gives guests everything they need to fall in love before they arrive — full-bleed coastal photography, a curated breakdown of the house's features, a location section that captures Byron Bay's magic, and a seamless contact and booking flow.

The result is a property that looks and feels premium at every touchpoint, commanding higher nightly rates and attracting the right kind of guest.

This is some text inside of a div block.
This is some text inside of a div block.
This is some text inside of a div block.
This is some text inside of a div block.
This is some text inside of a div block.
Next project
JRP
JRP Building — next project
Next project
JRP Building

next project

Liora

Branding
Web design
Parenting & child dev
View project